An increasing number of them are smart screens with access to online services.īroadcasters that backed YouView have generously supported the television ambitions of their broadband partners, but may be left wondering how best to sustain the continued success of Freeview. Over 3.5 million homes now receive Freeview HD on their main television.Īround 10 million televisions are sold in the United Kingdom each year and the vast majority have Freeview built in. Over half the homes joining Freesat were previously with pay-television rivals, the majority of them from Sky, according to research conducted for the company.įreeview remains the primary television service for the majority of people in the United Kingdom, with over 11 million households relying in it for their main television and almost 20 million on their second television. That figure could rise if BT is able to market its exclusive sports successfully.įreesat meanwhile added 29,000 new homes in the first quarter of 2013, taking the total to an estimated 1.6-1.7 million homes in the United Kingdom, although 3.2 million receivers have been sold to date. Corona Virus Update - Please note that due to a large volume of orders and delays in the courier network, we will get your order to you ASAP but cannot currently guarantee a Next Day Delivery. That would give YouView around a million homes by the end of 2013. If your enquiry relates to your broadband service and/or you require technical support. The key question is whether BT and TalkTalk will continue to convert their broadband customers to their respective low budget versions of pay television at the same rate. TalkTalk will centre the campaigns narrative around its best value credentials, according to communications director Mark Schmid, who spoke to Marketing Week. YouView has not provided any figures for the number of boxes sold retail as opposed to bundled for free with a broadband package. You View from Talk Talk November 2011 History of TV 1922 BBC founded 1953 Live coverage of Queen Elizabeth IIs coronation 1955 ITV launched 1964 BBC2. So between them BT and TalkTalk may now have an installed base of around a third of a million YouView homes. Assuming all its recent additions were to YouView, there might be around 100,000 YouView boxes on BT Broadband. BT does not report how many of these have YouView boxes, although at the end of 2012 they numbered around 60,000. In the same three months BT added 40,000 television customers, taking its installed base to 810,000 after six years. Early indications are that almost three quarters of their YouView customers previously had free television. It is simply offering Sky sports and movie channels to customers on a monthly basis. So far, TalkTalk seems to have been doing better with YouView than BT, with which it competes, without spending millions on exclusive sports rights. Sir Charles Dunstone, the chairman of TalkTalk Group, became interim chairman of YouView after the sudden departure of Lord Sugar from the boardroom. “We believe, over time, that three-quarters of our customer base will take our TV offer,” Dido Harding, the chief executive of TalkTalk said in a statement. TalkTalk will launch a value-for-money Essentials TV product in the autumn, with a smaller, lower-cost YouView set-top box with a single tuner and no recording facility, which will be available to all four million TalkTalk customers. It works out at around £300 a year, compared to £500 for something equivalent from BT. It is being promoted at £10 a month for the first six months and £15.50 a month after that, with a further £9.50 a month “line rental” which includes unlimited broadband and landline telephone calls. TalkTalk is giving away YouView boxes to existing customers taking out a new 24 month contract, or 18 months for new customers. So where does this leave Freeview, on which over 11 million homes across the country still rely for free television? YouView provides access to free-to-air digital terrestrial television (DTT. TalkTalk has said that it plans to launch a mobile handset 'proposition' later in the year, and confirmed that it will soon expand its trial of the YouView TV set top box service. With more than 12,000 customers taking the service every week, TalkTalk says it is the fastest growing television service in the country. YouView is a hybrid television platform in the United Kingdom developed by YouView TV Ltd., a partnership of four broadcasters, the BBC, ITV, Channel 4 and Channel 5 and three telecommunications operators, Arqiva, BT Group and TalkTalk Group. Talktalk fibre 35 minimum guaranteed speed.TalkTalk signed up 150,000 new subscribers in the United Kingdom to its YouView offer in the first three months of 2013, at an average acquisition cost of £ 165 per connection, taking its total to 230,000 since launch at the end of September 2012.
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